Milan is an eclectic metropolis, informal, contemporary, vanguard and at the same time still neorealist;
Milan is art, design, technology, finance, fashion;
Milan is luxurious by nature, history, culture and wealth make Milan the ancestress of luxury holidays in Italy;
Milan is its heart, its people which is preparing to host the Expo 2015 World Exhibition.
We love Milan and this concept is a declaration of love to our city.